IdeaNova updates Inplay Player 6 with ad feature
JULY 10 2020 | INFLIGHT ENTERTAINMENT By Jane Hobson


It allows the entire platform and airline carrier to generate additional revenue from streaming Hollywood and other video content across passenger-owned devices. According to the IdeaNova release, the use of personal electronic devices (PEDs) within relieves airlines from needing to keep seatback displays properly functioning and encourages social distancing. The feature is also available on seatback displays.
“We believe that customers at every level can benefit from this new technology,” said IdeaNova CTO Janne Pelkonen. “All supported Inplay platforms can benefit from this new, standard – VAST compliant option to monetize on any video streaming solution. Our enhanced ad platform is very flexible allowing a wide variety of ad content presentation, content management and reporting.”
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